USAA Safe Pilot
To launch SafePilot, USAA’s app, we introduced our own squad of responsible Safe Pilots. The TVCs ran on ESPN, CBS, ABC, TNT, aired during the 2022 NBA FINALS, PGA Championship, and at the 2022 U.S. Open during Serena Williams’ final tennis match ever.
Role: Art Direction • Agency: Saatchi & Saatchi NY, 2022
Spanish Language
I was able to help the team translate the VO & supers.