Estrella Jalisco Photo Guidelines

One of the most exciting aspects of working at AB has been evolving iconic brands. For Estrella Jalisco’s 2024 photo guidelines, my team was challenged to honor the brand’s heritage while refreshing its approach to lifestyle, product, and event photography. We created a comprehensive guide outlining key passion points, do’s and don’ts, as well as direction for talent, wardrobe, and locations.

Role: Art Direction    •     Agency: DraftLine, 2023

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